JBL Announces Partnership with Singer-Songwriter Benson Boone
Benson Boone • Photo Credit: JBL
STAMFORD, Conn., June 9, 2025 (ENTERTAINMENT INTERVIEWS) — Audio technology company JBL has announced a new brand partnership with singer-songwriter Benson Boone. The collaboration will include exclusive content, appearances, and Boone serving as the face of JBL’s summer campaign featuring its Tour Pro 3 earbuds.
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The announcement was launched with a promotional event outside JBL’s SoHo store in New York City. Boone arrived in a vintage convertible equipped with JBL’s Flip 7 and PartyBox speakers and handed out custom-branded Flip 7 speakers to fans.
“I’m a big fan of JBL and I’m way excited to be partnering with them. Whether it’s playing spike ball on the beach, hitting the trails on my dirt bike, or just hanging out with my friends — I always love blasting music on my JBL speakers,” said Boone.
Boone is currently on a global tour and recently released his debut album Fireworks & Rollerblades. His single “Beautiful Things” has reached Number One globally and Number Two on the Billboard Hot 100.
“Benson Boone is one of the most compelling new talents of his generation—a fearless and gifted artist who connects deeply with fans through music and emotion. He brings the spirit of a true original with his unique style and raw talent, which aligns perfectly with JBL’s legacy of pushing boundaries and celebrating self-expression. Together, we’re creating bold, unforgettable moments that are MADE to be HEARD,” said Chris Epple, Vice President of Marketing at HARMAN.
For more information, visit www.jbl.com.
Source: JBL
